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Meta introduced an AI assistant named Muse with a new avatar called Jolly, designed to look more appealing than other AI assistants. Jolly has been given a curvy, suggestive appearance by Alexandr Wang, head of Meta’s Superintelligence Labs, leading to the creation of numerous provocative memes featuring it. This makeover seems to have attracted significant attention from internet users who are sharing and customizing their own versions of Jolly's image.
Written locally by qwen2.5:14b on 2026-09-27,
using this article's own text rather than the other coverage of the
same event (that is the story summary below).
Story summary
At Meta Connect in Menlo Park, California, Meta CEO Mark Zuckerberg introduced a new AI assistant called Muse, designed to be accessible and fun for everyone. The default avatar is named Jolly, described as cream-colored and customizable. Muse quickly climbed the charts on the Apple App Store after its debut at the conference. Some users have creatively customized Jolly, making it appear with exaggerated digital assets in risqué memes, a phenomenon that highlights how tech firms are designing AI to be more relatable by humanizing them. Tech companies like Meta see cuteness as a way to make AI technology appealing and user-friendly amidst growing AI adoption.
Written for “Meta Ai Assistant Mascot Launch” on 2026-10-05,
grounded in this article and the 1 other(s) covering the same event.
Online hornballs have been lusting over Meta’s new Muse assistant after the tech firm’s AI wizards gave it a NSFW makeover.
asserted
wizards → lust → makeover
Dubbed Jolly, the avatar is the default mascot for Meta’s new Muse AI assistant, which carries out tasks on the user’s behalf from sending emails to booking travel.
asserted
which → dub → travel
The idea was to put an adorable face to the dystopian-sounding tech, distinguishing it from the more impersonal-seeming counterparts at Anthropic and other AI firms.
asserted
idea → put → Anthropic
By using the newly-released Muse Charm, users can carry the roly-poly secretary — which evokes a cross between a Labubu and a Squeezy dumpling toy — wherever they go.
asserted
they → use → Labubu
One can think of Jolly like a high-tech Tamagatchi but with one major caveat: It has noticeably more junk in the trunk.
asserted
It → think → trunk
At least that’s the iteration created by Alexandr Wang, head of Meta’s Superintelligence Labs, who rolled out a series of risqué, AI-generated memes in which it boasted substantial digital assets, Futurism reported.
asserted
Futurism → ’ → assets
Apparently, sex sells even when it comes to cutesy AI assistants.
asserted
it → sell → assistants
In one snippet, Jolly is seen winking over its shoulder while aiming its digital derriere at the viewer.
asserted
Jolly → see → viewer
Another depicts the voluptuous virtual character in bed with two men in an apparent parody of the iconic three-way smooch scene in “Challengers” featuring Zendaya, Josh O’Connor and Mike Faist.
asserted
Another → depict → Zendaya
Wang also superimposed a cheeky pic of the too-hot bot over a still of singer Adam Levine’s notorious sexts in which he wrote, “holy f–k” and “that body of yours is absurd.”
asserted
body → superimpose → yours
“Some of y’all way too thirsty for muse,” he wrote, as if he wasn’t to blame for sexualizing the avatar.
asserted
he → write → avatar
The campaign seemed to do the trick with throngs of lecherous viewers fawning over the Muse mascot’s caboose.
asserted
throngs → seem → caboose
Some even created other salacious memes of the well-endowed assistant, including a spoof of the infamous meme where a man ogles a woman while his girlfriend shoots him a death glare.
asserted
girlfriend → create → glare
While Jolly’s randy glow-up might seem like a stretch, Meta released a new feature that allowed users to customize their Muse mascot’s appearance and even change its voice.
uncertain
users → seem → voice
After this latest campaign, it wouldn’t be surprising if some attempted to max out its sex appeal.
asserted
some → attempt → appeal
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