WWE broadcaster Michael Cole discusses his policy of avoiding political commentary both in his work and personal life. With a 30-year career at WWE, Cole adheres strictly to the company’s tradition of non-political stance during broadcasts, emphasizing that fans tune in for entertainment rather than political opinions. Unlike other sports broadcasters who occasionally engage with politics, Cole maintains he does not use social media platforms like Facebook or Instagram to avoid controversy.
Written locally by qwen2.5:14b on 2026-10-09,
using this article's own text rather than the other coverage of the
same event (that is the story summary below).
Story summary
Legendary WWE broadcaster Michael Cole, who has worked for the company for three decades, recently spoke to OutKick’s Bobby Burack and reaffirmed his stance against inserting political commentary into his broadcasts. While some sports broadcasters like Amazon Prime's Al Michaels, former ESPN commentator Mark Jones, and NBC Sports’ Cris Collinsworth have increasingly commented on societal issues such as government shutdowns or presidential actions, Cole has maintained a strict policy of keeping politics out of WWE shows. This trend of intertwining sports commentary with political statements is becoming more common in the industry, but Cole remains an outlier by adhering to a long-standing tradition within WWE of focusing solely on wrestling content without political overtones.
Written for “WWE Broadcasters Avoid Politics” on 2026-10-09,
grounded in this article and the 0 other(s) covering the same event.
Why this leaning score
The model judged this article politically coded and scored it -0.65, but every quote it verified points right, so the score is not published.
Written under an earlier scoring contract, which gave a paragraph
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Leaning score withheld for article 68104: score contradicts its own evidence · logged 2026-10-09
Some sports broadcasters have inserted their opinions into societal issues more and more over the years.
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broadcasters → insert → years
Amazon Prime broadcaster Al Michaels took a jab at President Donald Trump renaming Lake Ontario to "Lake America," former ESPN broadcaster Mark Jones had made a litany of controversial remarks during his time at the company and even NBC Sports’ Cris Collinsworth waded into political waters last year with a sly remark about the government shutdown.
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Collinsworth → take → shutdown
This page may contain affiliate links to legal sports betting partners.
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page → contain → partners
If you sign up or place a wager, FOX News may be compensated.
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News → sign → wager
This content was created by a team that works independently from the FOX newsroom.
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that → create → newsroom
Still, one of the places where broadcasters rarely – if ever – make a political comment, statement or take a quick jab is during a WWE show.
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broadcasters → make → show
Legendary WWE broadcaster Michael Cole, who has worked for the company for three decades, has never been known to insert any type of political commentary into his calling of the matches one way or the other.
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who → work → matches
Cole talked to OutKick’s Bobby Burack with OutKick Dropkick about staying out of those murky waters.
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Cole → talk → waters
Again, when I started in the company 30 years ago, there was a total non-political stance.
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I → start → company
We’re out here to entertain everyone and that’s the case still today.
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that → ’re → everyone
I don’t go on social media, I just don’t," he said.
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he → go → media
"All I’m going to do is get myself in trouble if I tweet something out because someone is going to take it the wrong way, right?
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someone → go → it
So, I don’t get involved in any type of social media.
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I → involve → media
I don’t have Facebook.
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I → have → Facebook
I don’t have Instagram.
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I → have → Instagram
I don’t have any of that type of stuff.
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I → have → stuff
And when we’re on television, what I try to remember is that I’m not Sean Coulthard – my real name and my real life.
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I → ’re → what
I’m Michael Cole.
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I → ’m → ?
That’s my job.
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That → ’ → ?
My job is to play a role in this weekly episodic television show that is scripted entertainment.
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that → play → show
There’s no reason for me to make a political statement on the air.
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me → ’ → air
My job is to be an actor and play by the rules of what the script tells us to do each and every week.
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script → play → us
If you follow that formula, you’ll never get yourself in trouble."
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yourself → follow → trouble
Cole being able to avoid politics is a feat in and of itself.
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being → avoid → itself
Everyone has an opinion, even pro wrestlers, about politics, world issues, etc.
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Everyone → have → politics
But for Cole, he believes the audience doesn’t care about the WWE figure's political point of view.
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audience → believe → view
"Here’s the deal on that," he said.
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he → ’ → that
"No one cares what Michael Cole has to say about anything political.
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Cole → care → anything
They don’t.
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They → do → ?
Just like I don’t care about any other broadcaster and what they have to say about anything political.
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they → care → anything
It doesn’t matter to me.
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It → matter → me
I watch the NFL, not hear the broadcasters – they enhance the game – I watch it for the game.
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I → watch → game
People don’t watch WWE for Michael Cole.
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People → watch → Cole
They watch it for the superstars in the ring and then I hope I do my job, which is to enhance what these people are seeing on their screens.
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people → watch → screens
"That’s it.
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That → ’ → ?
No one cares who I voted for.
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I → care → who
Nobody cares what party I’m affiliated with.
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I → care → party
No one does.
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one → do → ?
So, why would I go out there and put it out there.
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I → go → it
It’s silly."
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It → ’ → ?
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