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Williams, H. (2026, August 26). Applied Nutrition hikes outlook after revenues jump 50%. Evening Standard. https://www.standard.co.uk/business/business-news/coleen-rooney-iran-middle-east-liverpool-b1294690.html
Williams, Holly. “Applied Nutrition hikes outlook after revenues jump 50%.” Evening Standard, 26 Aug. 2026, https://www.standard.co.uk/business/business-news/coleen-rooney-iran-middle-east-liverpool-b1294690.html.
Williams, Holly. “Applied Nutrition hikes outlook after revenues jump 50%.” Evening Standard, August 26, 2026. https://www.standard.co.uk/business/business-news/coleen-rooney-iran-middle-east-liverpool-b1294690.html.
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Applied Nutrition has increased its earnings forecast due to a significant surge in sales. The company's revenues jumped 50% to £160 million in the year ending July 31, up from £107 million the previous year. As a result, Applied Nutrition now expects its annual underlying earnings to increase by 40% to around £43.3 million. Despite this growth, the company faces rising costs due to increasing whey prices, which are used in more of its products. However, the company remains optimistic about future growth, predicting that its underlying earnings will rise by another 13% to £47.7 million and sales will reach around £205 million by next year. The Liverpool-based group's success can be attributed in part to the relaunch of its Critical Whey range, which has tapped into growing demand for whey-based products. The company's strong performance has also been backed by TV personality Coleen Rooney, who supports Applied Nutrition as a brand partner.