- Published
The White House press secretary job is a challenging one, even under the best of circumstances.
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job → publish → circumstances
Katie Zacharia was thrown into the whirlwind, joining the White House team as press secretary just weeks away from what polls suggest could be a difficult midterm congressional elections for President Donald Trump and his Republican Party.
In just five days, she was out – the result of a disastrous press conference that lasted all of 14 minutes, followed by a series of halting media appearances and questions about whether she had mischaracterised her legal credentials over the course of her career.
The axe dropped on Friday, with the news delivered – in a roundabout way - by Trump himself before the gathered media at the White House, as he recounted a conversation he had with Zacharia earlier in the day.
uncertain
he → throw → day
"Honestly, if I were you, I'd reconsider," Trump said he told Zacharia.
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he → reconsider → Zacharia
"Katie, do you need this?
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you → need → this
I don't think you need this."
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you → think → this
He later added that maybe the press secretary job "is not for her".
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job → add → her
In case there was any doubt, the White House quickly confirmed to the BBC that Zacharia would be "transitioning" out of her current job.
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Zacharia → be → job
Trump may be wondering whether Zacharia "needs" the press secretary job, but presidents – including this one - benefit most from a competent press secretary in times of crisis.
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presidents → wonder → crisis
And while there may not be an immediate crisis, this White House is certainly facing growing adversity.
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House → face → adversity
Across the US, Republican candidates are scrambling to hold on to their seats in the upcoming elections.
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candidates → scramble → elections
Some are doing so by distancing themselves from the president and his policies, creating new stresses and faultlines within a party that has for so long been broadly unified behind Trump.
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that → do → Trump
Meanwhile, the White House has been beset by a series of controversies – including allegations of corruption that forced the resignation of US Ambassador to Greece Kimberly Guilfoyle and an abrupt reversal of plans to publicly air a military execution in December after widespread bipartisan backlash.
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that → beset → backlash
A skilled press secretary may have been able to navigate these political landmines while continuing to push out the White House's preferred message in the face of a building media frenzy.
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secretary → navigate → frenzy
Karoline Leavitt, who worked as Trump's press secretary from the start of his second term until she resigned in August a few months after welcoming her second child, proved highly adept at defending the administration from the press room lectern while avoiding stumbles and maintaining a collegial relationship with journalists.
Her performance set a high bar for Zacharia, who was a relative novice.
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who → work → Zacharia
It was a mark she failed to reach or even approach, although she never really had much of a chance.
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she → fail → chance
The speed at which she failed was astounding, setting a modern record for the shortest-tenured White House press secretary.
Zacharia's halting Tuesday press conference performance, combined with those questions about her legal background, essentially sealed her fate.
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performance → fail → fate
And subsequent press appearances, including a less-than-welcoming interview with conservative pundit Sean Hannity on Thursday – which Trump said he watched – did nothing to change that.
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he → include → that
As president, Trump has essentially acted as his own press secretary, making major announcements and changing policies from the Oval Office, the White House lawn, airfield tarmacs – wherever he happens to be.
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he → act → Office
Zacharia herself noted this phenomenon prior to being tabbed for the White House job.
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Zacharia → note → job
"President Trump does not need a spokesperson," she posted on X.
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she → need → X.
Now, he will have to be.
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he → have → ?
Trump's penchant for speaking off the cuff, however, has made the job a difficult one over the course of his two terms in office.
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job → speak → office
His press secretaries have sometimes had their public statements undermined by presidential pronouncements.
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statements → have → pronouncements
At other times, they've been left out of the loop of key decisions.
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they → leave → decisions
When they have been effective, they have managed to ride the choppier waves while also smoothing relations with the media - providing context for inquisitive journalists and helping tamp down any simmering issues.
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they → manage → issues
In comments to Fox News on Friday, Trump said that he is in "no rush" to find a new press secretary.
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he → say → secretary
But at such a critical time in his second term, Trump will be without the help that someone like Leavitt offered so consistently.
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someone → offer → Leavitt
He may come to regret not having it.
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He → come → it