Chick-fil-A CEO Andrew Cathy announced on October 4, 2026, that the company has no plans to use AI for taking drive-thru orders, despite growing industry trends towards automation. Cathy emphasized Chick-fil-A's commitment to maintaining human interaction with customers, citing the importance of hospitality in creating a welcoming environment. This strategy contrasts with rivals like McDonald’s and Wendy’s, which are testing voice AI technologies to enhance efficiency and accuracy in order-taking. Chick-fil-A does incorporate technology elsewhere, such as in its elevated drive-thru design that uses conveyor systems while keeping human interaction central.
Written locally by qwen2.5:14b on 2026-10-05,
using this article's own text rather than the other coverage of the
same event (that is the story summary below).
Story summary
Chick-fil-A, under CEO Andrew Cathy, is resisting the trend towards using artificial intelligence in drive-thru ordering systems. Unlike competitors such as McDonald's, which are exploring AI for customer interactions, Chick-fil-A prioritizes maintaining human interaction. During an interview with CNBC, Cathy emphasized that "hospitality to be human to human" is crucial and the company does not intend to replace this with technology. This decision sets Chick-fil-A apart from other fast-food chains embracing automation, highlighting a strategic difference in customer service approaches.
Written for “AI And Fast Food Industry” on 2026-10-05,
grounded in this article and the 0 other(s) covering the same event.
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Leaning score withheld for article 56345: score contradicts its own evidence · logged 2026-10-05
Chick-fil-A on whether AI will take over its drive-thru as rivals embrace new tech
By
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rivals → take → tech
Chick-fil-A is bucking a growing fast-food industry trend, with CEO Andrew Cathy saying the chicken chain does not plan to use artificial intelligence to take customers’ drive-thru orders.
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chain → buck → orders
While Chick-fil-A is exploring potential uses for AI behind the scenes, Cathy told CNBC that the company wants to preserve human interaction in its drive-thru lanes even as competitors increasingly experiment with automated ordering technology.
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competitors → explore → technology
“From our experience, we really want that hospitality to be human to human,” Cathy told the outlet.
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Cathy → want → outlet
“We’re not going to substitute that interaction with technology, because we feel like that hospitality is so important to create that warm environment for consumers.”
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hospitality → go → consumers
Chick-fil-A did not immediately respond to FOX Business’ request for additional comment.
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A → respond → comment
The strategy puts Chick-fil-A at odds with some of its biggest fast-food rivals, which are increasingly turning to AI to take customer orders.
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which → put → orders
McDonald’s said at its investor day last month that it plans to test “Archy,” its voice AI technology, to take orders in English and Spanish.
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it → say → English
Wendy’s, meanwhile, has been deploying its FreshAi drive-thru technology, developed with Google Cloud.
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Wendy → deploy → Cloud
The company has said the system is designed to improve ordering speed, accuracy and consistency.
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system → say → speed
But Chick-fil-A isn’t shying away from technology altogether.
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A → shy → technology
Instead, the company has sought to use it to increase efficiency while preserving employee interactions with customers.
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company → seek → customers
When it unveiled plans for new digitally focused restaurant designs in 2023, Chick-fil-A said it wanted to use technology to “elevate the human touchpoints” in its restaurants while keeping human interaction at the core of the customer experience.
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it → unveil → experience
That strategy can be seen at Chick-fil-A’s elevated drive-thru restaurant in McDonough, Georgia, which opened in 2024.
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which → see → 2024
The location features four drive-thru lanes underneath an elevated kitchen and uses a conveyor system that Chick-fil-A says can deliver a meal to an employee every six seconds.
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A → feature → employee
The design can accommodate two to three times as many vehicles as a traditional Chick-fil-A drive-thru, according to the company.
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design → accommodate → company
Customers can order ahead digitally or place their order with a Chick-fil-A employee.
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Customers → order → employee
The distinction comes as restaurant chains increasingly turn to AI and automation in an effort to improve efficiency, ordering accuracy and the customer experience.
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chains → come → efficiency
Chick-fil-A has considerable scale behind its decision.
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A → have → decision
The privately held chain generated approximately $23.9 billion in U.S. systemwide sales in 2025, according to franchise disclosure figures.
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chain → hold → figures
For Cathy, however, taking customers’ drive-thru orders remains one area where technology won’t replace employees.
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technology → take → employees
“We think about all these new things into the future, about how will people want to receive food in the future?” Cathy told CNBC.
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Cathy → think → CNBC
“It’s a fun time in the industry, to think about all the possibilities of what we can do to make a better experience for our guests.”
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we → ’ → guests