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Beards, being thin, Diet Coke... style guru Nicky Haslam lists ALL the things that are 'common' in 2026

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Sears, N. (2026, November 2). Beards, being thin, Diet Coke... style guru Nicky Haslam lists ALL the things that are 'common' in 2026. Daily Mail. https://www.dailymail.com/lifestyle/article-16257411/Beards-Diet-Coke-style-guru-Nicky-Haslam-lists-things-common-2026.html?ns_mchannel=rss&ns_campaign=1490&ito=1490

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Daily Mail · collected 2026-11-02 · by Neil Sears

Quick Summary

Nicky Haslam, an 87-year-old socialite interior designer, released his annual "Common List" criticizing popular items and behaviors such as beards, Diet Coke, being thin, and quails' eggs. This year’s list also includes phrases like "nuanced," "no-brainer," and "foodstuffs." Haslam sells the list on a tea towel for £60, which comes with a CD of his own music. Despite claims that his criticisms are not meant to be taken seriously or as classist judgments, they often draw public attention and controversy.
Written by AI on 2026-11-02, from this article's own text only (the story summary below draws on all the coverage).

AI analysis

Story summary

Nicky Haslam, an 87-year-old socialite interior designer, released his annual list of items deemed "common" for 2026. Beards, Diet Coke, being thin, and quails' eggs are among the latest additions to the list. His critique extends to phrases like "nuanced" and "no-brainer." Haslam has been issuing such declarations for nearly three decades, initially known only within high-society circles but gaining wider public attention in 1999 when he declared "jet lag" and "being ill" as common. Since 2018, he has monetized his judgments by selling a tea towel with the list each year; this year's version costs £60 and includes a CD by Haslam himself.

Written for “Nicky Haslam Lists Common Things in 2026” on 2026-11-02, grounded in this article and the 0 other(s) covering the same event.
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This article does not take a side on a contested political question, so it has no leaning score. That is an answer rather than a gap: a match report or a rescue can be warmly or critically written without being left or right, and scoring it anyway is how approval of a subject gets recorded as a political position.
No political leaning scored for article 122362 · logged 2026-11-02

Story

📰 Nicky Haslam Lists Common Things in 2026
Entertainment · 1 article(s) covering the same event.

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Claims extracted
14
sentences that state something as happening or true
Uncertain
14%
2 of 14 hedged ("reportedly", "may", "according to")
Leaning
not political
takes no side on a contested political question
Publisher signals
68/100
Daily Mail's corrections and hedging, across everything collected from it. Not a measure of accuracy.
Outlets on this story
1
Entertainment
Same framing elsewhere
1
articles that frame the event the way this one does
Analyzed 2026-11-02 · how these are computed

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Source leaning vs. consistency

Publisher

Daily Mail · 8751 article(s) · 21 correction(s) detected
Running correction rate · 21 correction(s)

Who wrote this

Neil Sears
4 article(s) here · 1 carrying a prediction
🔮 They are regal enough to be sported by princes William and Harry, but beards have been dismissed as 'common' in a damning annual list.
🔮 The allegations against Meghan's father Thomas have sent shockwaves through the family July 2016 Meghan meets Prince Harry through mutual friends in London and they begin a relationship. 2017 Thomas Sr is spoken to while buying cigarettes near his home in Rosarito about daughter Meghan's engagement to Harry the following May. He lets slip that he is 'very pleased…delighted', and would 'love to' walk her down the aisle, while insisting 'you know I can't talk'.
🔮 So they decided baby could come, too.
🔮 She accepted some UK taxpayers might object but said the majority 'may consider answers are required'.
Also by Neil Sears
Nothing else under this byline is closely related to this article, so these are simply their most recent.

Topics

Diet Coke Marks & Spencer Waitrose Welsh the Armed Forces

Subjects

Haslam PERSON · 5× Nicky Haslam's PERSON · 2× Harry PERSON · 1× Marks & Spencer ORG · 1× Mick Jagger PERSON · 1× Pete Hegseth PERSON · 1× Waitrose ORG · 1× Welsh NORP · 1× William PERSON · 1× the Armed Forces ORG · 1×

Narrative

Mr Haslam also damns 'people wanting to show photos on their phone... then can't find them', 'birthday cakes unless under 14', 'frills on cushions downstairs' - upstairs is fine apparently - and 'folding-in wing mirrors', a request from his friend TV presenter Jeremy Clarkson. 'Still finding The Goons funny' sounds like another anti-royal jibe, on top of beards, given the only current famous fan of the 1950s radio show is King Charles.
framing: assertive · carried by 1 article(s) · first seen 2026-11-02
🔮 They are regal enough to be sported by princes William and Harry, but beards have been dismissed as 'common' in a damning annual list.

Claims (14 extracted, 2 hedged)

They are regal enough to be sported by princes William and Harry, but beards have been dismissed as 'common' in a damning annual list. asserted
beards → sport → list
Also making the shameful grade on Nicky Haslam's 'Common List' are Diet Coke, 'being thin' and even quails' eggs - the latter coming as a shock to those paying about £5 a dozen for the treats at Waitrose or Marks & Spencer. asserted
latter → make → Waitrose
The controversial criticisms have been made by the socialite interior designer, 87, who has been issuing such declarations for almost 30 years. asserted
who → make → years
Previously known only by the in-crowd ranging from royalty to Mick Jagger for his furniture and wallpaper recommendations, he came to wider public attention in 1999 by saying both 'jet lag' and 'being ill' were 'common'. asserted
lag → know → 1999
He so enjoyed the reaction that since 2018 he has been making money from his judgments, printing a new 'Nicky Haslam's Common List' on a tea towel every year. asserted
he → enjoy → towel
This year's is on sale on his website for a plate-cracking £60, with a CD by Mr Haslam thrown in. asserted
CD → crack → Haslam
Alongside beards (Mr Haslam adds on his costly cloth 'I'm with Hegseth' in reference to US Defence Secretary Pete Hegseth's ban on beards in the Armed Forces) are the word 'nuanced' and term 'no-brainer'. asserted
word → add → Forces
Mr Haslam also says the word 'foodstuffs' is common 'food' alone would do, but also claims that feeling 'pity' is common, while expanding in conversation to say, oddly, that 'self-pity' is understandable. uncertain
pity → say → conversation
Meanwhile, the middle-class literary event on the Welsh border, The Hay Festival, is common in its entirety, he says, as is referring to the Prime Minister's wife, currently Mrs Burnham, Marie-France van Heel, as 'First Lady'. asserted
he → say → Lady
Interior designer and socialite Nicky Haslam, 87, has sparked debate with his latest annual 'Common List' asserted
Haslam → spark → List
Mr Haslam also damns 'people wanting to show photos on their phone... then can't find them', 'birthday cakes unless under 14', 'frills on cushions downstairs' - upstairs is fine apparently - and 'folding-in wing mirrors', a request from his friend TV presenter Jeremy Clarkson. 'Still finding The Goons funny' sounds like another anti-royal jibe, on top of beards, given the only current famous fan of the 1950s radio show is King Charles. asserted
fan → damn → show
But old Etonian Haslam - who boasts of having received 'lots of nice notes' from the late Queen Elizabeth II and says he finds Queen Camilla 'adorable', and whose own mother's godmother was Queen Victoria - insists his lists are not to be taken seriously. asserted
lists → boast → II
He similarly claims that he is not being snobbish, saying it is all about taste rather than class, which is, he reckons, why he would never redecorate for David and Victoria Beckham. But Mr Haslam's list does leave him open to criticism. uncertain
list → claim → criticism
After all, is it not 'common' to charge £60 for a tea towel, with a CD thrown in? asserted
CD → charge → towel
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