"Aengus Bridgman, director of the Media Ecosystem Observatory, a joint McGill-University of Toronto project, said that Facebook incentivizes this kind of low-quality, clickable content.
Meta, Facebook’s parent company, recently invited users to join its creator program, where money can be made from reels, photos and text posts.
"The way this gets resolved is that there is some cost to Meta for enabling this sort of scam, a real concrete cost … [a] financial penalty," said Bridgman."
Framing: assertive ·
First seen: 2026-09-09 ·
Last seen: 2026-09-09 ·
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