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"In the past year, three studies of BrainHQ garnered world-wide headlines: the INHANCE neuroimaging study made BrainHQ the first intervention ever shown to upregulate production of the “pay attention” chemical acetylcholine (known to decline with age and plummet with dementia); 2) the 2800-person ACTIVE Study reported that less than 24 hours of BrainHQ training spread over first 36 months of a 20-year study significantly reduced dementia as reported in Medicare records; and 3) the ENACT Study reported training reduced a blood biomarker for beta amyloid (an identifier of Alzheimer’s). When Merzenich first discovered lifelong plasticity and asserted its potential, he was derided as “Mr. Plasticity.”"
Framing: assertive · First seen: 2026-09-16 · Last seen: 2026-09-16 · Spread: 1 articles

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2026-09-16 · Toronto Star
For this Merkin Prize Winner, Reversing Deafness Was the First of Many Miracles assertive
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