A Los Angeles home that has hosted 173 commercial productions since 2021 has been listed for $3.245 million, along with the filming business built around the property.
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that → host → property
The Woodland Hills residence, known as the Rum Punch House, has earned more than $1.5 million from filming and typically hosts productions for only 25 to 40 days a year.
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residence → know → days
The five-bedroom, four-bathroom property has been used by major companies including Apple, Google, Microsoft, Walmart, Target, T-Mobile, Verizon, Instagram and Lowe's.
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property → use → Apple
Acccording to Realtor, the home's filming activity has generated an average of about $258,000 a year.
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activity → acccorde → 258,000
The property at 6101 Shoup Ave. covers about 4,675 square feet and sits behind gates on a nearly 28,000-square-foot lot, or around 0.65 acre.
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property → cover → lot
The sale is being represented by Renee Leflore of Douglas Elliman and includes not just the house, but also the infrastructure and business connected to its use as a filming location.
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sale → represent → location
The home was completely redesigned in 2019 by its owners, photographer and commercial director Rob Deutschman and his wife, stylist Sybile Kohn-Deutschman.
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home → redesign → owners
The couple had already spent more than three decades working in the production industry before turning their own home into a location for shoots.
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couple → spend → shoots
How the home became a filming location
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home → become → ?
Deutschman said his experience in the industry helped the couple understand what production teams look for when choosing a location.
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teams → say → location
"Sybile and I have been involved in various aspects of production for 30-plus years," Rob tells Realtor.
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Rob → involve → Realtor
"I as a fashion and advertising photographer and commercial director, and when I met Sybile, she was a wardrobe stylist."
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she → meet → Sybile
The couple later worked together as a creative team and travelled around the world for shoots involving major brands.
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couple → work → brands
That experience gave them an understanding of the practical requirements of commercial productions.
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experience → give → productions
"It's much more than just the house," he explains.
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he → explain → house
This house checked all those boxes."
When they redesigned the property, however, the couple did not create it only for production companies.
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couple → check → companies
They also wanted it to remain their home.
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"We were able to go in and add all the things that we love and make it our home," he says.
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he → go → that
"Turns out what we love, so does the world of advertising."
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world → turn → advertising
The redesign gave different parts of the house different looks and moods.
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redesign → give → looks
This allows production teams to create different settings without having to move to another property.
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teams → allow → property
The interiors feature exposed wooden beams, handcrafted furnishings, artisan tile and a Caribbean-inspired colour palette.
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interiors → feature → beams
Sybile's design choices were influenced by her connection with the Caribbean, while Rob had also spent part of his career shooting fashion on islands.
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Rob → influence → islands
"Sybile grew up in too many places to list, but the Caribbean had a major impact on her style choices," Rob explains.
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Rob → grow → choices
I spent a good part of my career on islands shooting fashion.
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I → spend → fashion
We carried that aesthetic into the design of the property.
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We → carry → property
The interiors feature exposed wooden beams, handcrafted furnishings, artisan tile and a Caribbean-inspired colour palette
Designed to change for different shoots
The owners also made sure the interiors could be changed depending on what a production required.
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production → feature → what
"We intentionally created a space that can be used in many different ways," he says.
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he → create → ways
Change out the interior, and it can be middle America.
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it → change → America
"The main thing about the house is it has great light and architecture," he adds.
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he → have → light
The property has hosted everything from smaller setups to larger commercial campaigns.
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property → host → campaigns
Deutschman said he generally does not discuss which brands or projects have used the house.
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brands → say → house
"In this industry, it is best not to talk about who, how often, and what was shot at the property," he says.
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he → talk → property
"Having said that, there is one that stands out."
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that → say → that
One commercial was made for a car company and featured a couple who brought a stray sheep home as a pet.
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who → make → pet
The animal was shown being treated like a dog, including being taken for a walk and given a bath, before causing damage around the house.
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animal → show → house
"Like a dog, they take it for a walk, give it a bath, it drinks from the toilet, and while they are gone, the sheep tears up the entire house," Rob recalls.
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Rob → take → house
The production used the home's Italian stone bathtub.
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production → use → bathtub
"Having a sheep in our Italian stone bathtub getting a bubble bath was interesting," he says.
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he → have → bath
"All went perfectly."
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All → go → ?
…and 25 more, not listed.
The Aporia
