Lucy Moynihan an IT worker from Ballingeary, West Cork has turned her skill selling on Vinted into a successful side hustle, From Closet to Cash.
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Moynihan → turn → Cash
She signed up to the re-sale platform 18 months ago and then began selling for friends and family.
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She → sign → friends
She was so successful she soon offered the service professionally to those in Cork and Kerry who wanted to purge their wardrobes.
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who → offer → wardrobes
She currently has 409 items for sale on Vinted.
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She → have → Vinted
‘The thing that surprised me about Vinted is the amount of beautiful clothes women have in their wardrobes that just aren’t being worn.
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that → surprise → wardrobes
It’s actually incredible,’ Lucy says.
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Lucy → ’ → ?
Describing herself as someone with ‘Brown Thomas taste on a Dunnes Stores budget’ she admits Vinted has ‘vastly improved’ her wardrobe by allowing her access aspirational brands at affordable prices while turning old pieces into funds for fresh looks.
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her → describe → looks
Lucy has given us her top tips to help make selling on Vinted simple so you can try it yourself.
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you → give → it
Price to sell
Your designer dress might mean a lot to you, but be realistic about the price you set
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you → sell → price
, Lucy says.
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Lucy → say → ?
‘You won’t recover what you initially paid for it.
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you → recover → it
Vinted doesn’t work like that.
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Vinted → work → that
So, you might have a lovely Zadig & Voltaire pair of jeans that you paid €600 for, but if you got €95 for it, you’d be lucky,’ she warns.
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she → have → it
‘Be realistic about what you’re pricing it at, and I would say always price over and above what you expect to get for it, because you will have a lot of negotiation with buyers.
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you → price → buyers
So, buyers will make you offers.
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buyers → make → offers
The odd time something is bought outright, but by and large, I would price on average about 40 per cent over what I expect to get because you will get a lot of offers.
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you → buy → offers
It’s kind of painful but it is what it is, because it’s a huge marketplace.
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it → ’ → ?
Remember that there’s thousands of others who are just wanting to get rid of stuff.’
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who → remember → stuff
Research which brands sell
It is important to be aware of which brands and styles sell best on Vinted and Lucy stresses that ‘certain brands hold their value better than others’.
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brands → research → others
As Ireland is paired with France on the platform, we can shop from French Vinted sellers.
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we → pair → sellers
Popular brands that move quickly include Rixo, Sézane and Maje.
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that → move → Rixo
If you have a style from them, it will sell quickly, and you can achieve a relatively good price.
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you → have → price
High street labels that are consistently popular include Marks & Spencer and Next which also ‘tend to hold their value’.
Create a clear description and use key search words to appeal to the algorithm.
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which → include → algorithm
People will search with quite specific terms so the more detail you give, then the more likely that your item will be listed to them.
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item → search → them
Lucy suggests taking the time to write a clear, detailed description incorporating key search words that will attract the algorithm and therefore push your post to a prominent position to be seen by as many buyers as possible.
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that → suggest → buyers
Write searchable titles
'So, if you’re writing a title rather than, for example, saying “lovely dress”, if it is a Rixo silk dress, size 12, just make sure that’s popped into your title and make sure your descriptions are clear,’ she emphasises.
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she → write → title
‘It is a really powerful algorithm’ Lucy adds but if you are extra keen you can also include hashtags.
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you → add → hashtags
Measurements help sales as sizes are so variable
As part of your description, Lucy advises that you should include garment measurements.
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you → help → measurements
Sizing is inconsistent across European countries, so providing accurate details of the chest, waist, hips, shoulder, sleeve and leg measurement lets buyers judge the item against pieces they own.
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they → provide → pieces
‘It just saves you a lot of hassle because not all sizing is consistent with different brands,’ Lucy explains.
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Lucy → save → brands
Measuring flat is the standard method: ‘So, literally, if you’re going from your waist, it’s like you were measuring one half of your waist.’
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you → measure → waist
While taking measurements is time consuming, it does promote sales, as it make life easier for buyers.
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life → take → buyers
While French sizing is typically small Lucy says Italian sizing is ‘nuts altogether’.
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sizing → say → ?
‘While you can nominate a Size 38 as a 10, I feel a French 38 is not strictly a size 10 as such,’ she says.
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she → nominate → 10
‘Buyers will always ask for measurements, so it is simpler to include them from the start as it is painful to have to get something out to take them retrospectively.
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it → ask → them
‘Be completely honest about its condition,’ Lucy says.
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Lucy → say → condition
‘It’s important to be transparent.
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It → ’ → ?
And check your zips, lining, and seams and whatnot, because your reviews are actually really important.’
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reviews → check → zips
Lucy relishes a good review as it contributes to her reputation as a good seller.
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it → relish → seller
‘So, don’t be chancing your arm and throwing something out the door, even though you know the lining is ripped.
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lining → chance → door
…and 57 more, not listed.
The Aporia
