Few holiday traditions are as cozy as slipping into a fresh pair of festive pajamas.
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traditions → slip → pajamas
Whether you’re opening presents, lounging through a movie marathon or posing for the annual family photo, the right set makes the season feel a little more special and a lot more comfortable.
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season → open → photo
Holiday pajamas have come a long way from scratchy fabrics and novelty prints, too.
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pajamas → come → fabrics
Today you’ll find soft flannel button-downs, stretchy knit joggers, breathable cotton sets and plush onesies in everything from classic buffalo plaid to playful patterns.
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you → find → patterns
With so many options, it can be tough to know which ones are actually worth adding to your cart.
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ones → know → cart
To help, I rounded up the best holiday pajamas for every member of the household, including matching sets for families plus standout styles for women and men.
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I → help → women
Below, you’ll find picks across a range of prices, fabrics and sizes, along with tips on what to look for as you shop.
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you → find → what
Best holiday pajamas for families
Gap’s cheerful ski-print pajamas make it easy to coordinate the whole crew, since the matching collection comes in baby, kid and adult sizes.
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collection → make → sizes
This button-front set is cut from soft recycled-polyester jersey and features a notch collar.
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set → cut → collar
Some styles have contrast piping and a chest pocket embroidered with Gap’s signature Brannan Bear.
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styles → have → Bear
The pull-on pants have a comfy elastic waist, too.
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pants → pull → waist
Target’s Wondershop Hanukkah pajamas feature a blue-and-white plaid with tiny menorahs dotted throughout the pattern.
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pajamas → feature → pattern
The kids’ set includes a collared, button-down top and elastic-waist pants made from lightweight recycled-polyester flannel.
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set → include → flannel
The collection also comes in adult, toddler and baby sizes so the whole family can match, and Wondershop offers other prints, like classic plaids, reindeer Fair Isle and sheep.
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Wondershop → come → plaids
Hanna Andersson’s Dr. Seuss Grinch collection lets you build a coordinated look for the entire family, with sizes for babies, kids, women and adults — and even pets.
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you → let → babies
You can mix and match a few festive prints, including a “Merry Grinchmas” design on red, across pajama sets, one-piece jumpsuits and socks, making it a fun pick for holiday mornings full of mornings.
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it → mix → mornings
Burt’s Bees Baby makes it easy to outfit the entire family in holiday pajamas, with styles sized from newborn through adult XXL.
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it → make → XXL
Babies get zip-up footed sleepers, kids get snug two-piece sets, and adults get ribbed tops and drawstring lounge pants with pockets.
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adults → get → pockets
Everything is made from GOTS-certified organic cotton, and there’s even a matching bandana for your pet.
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Everything → make → pet
Little Sleepies is my go-to for pajamas for my kids — everything is made out of the softest bamboo and so cozy.
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everything → make → bamboo
During the holiday season, they offer family pajamas for babies, kids, adults and even dogs.
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they → offer → babies
They have a ton of prints available, too — including bows, gingerbread, fair isle and more.
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ton → have → bows
This plaid print is part of Old Navy’s matching family pajamas collection, so everyone can get in on the look in the style that suits them.
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that → match → them
Grown-ups can choose classic flannel button-up sets for women and men, little ones can stay snug in toddler and baby pajamas, and there are even options for expecting moms.
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ones → choose → moms
Another brand I love for my kids, Posh Peanut offers holiday sets for men, women and kids in eight different holiday prints — including Lior, Nutcracker and Father Christmas.
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I → love → Lior
The pajamas are made from soft bamboo and are super stretchy (great for fitting over diapers or for adults who may have eaten a big holiday meal).
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who → make → meal
Lake Pajamas makes some of NBC Selected editors’ favorite pajama sets and their holiday options do not disappoint.
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options → make → sets
They have styles available for men, women, kids and babies.
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They → have → men
Unlike some of the other brands on the list, they offer a wide variety of items in their prints — including nightgowns and robes.
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they → offer → nightgowns
Petite Plume’s solid red flannel set gets a polished touch from white piping and pearl buttons.
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set → get → piping
It’s made from brushed, yarn-dyed cotton that gets softer with each wash, and the pants have side pockets and a drawstring waist.
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pants → make → pockets
The style comes in men’s, women’s, kids’ and baby sizes, and the brand offers holiday prints, like tartan and toile.
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brand → come → tartan
PajamaGram’s classic plaid pajamas are a go-to for families who want a traditional holiday look.
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who → want → look
Each set pairs a long-sleeve, button-front top with full-length pants, and the soft fabric is cozy enough for chilly Christmas mornings.
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fabric → pair → mornings
They come in sizes for everyone from little ones to adults, and there’s even a matching option for the family dog.
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They → come → dog
How I picked the best holiday pajamas of 2026
To recommend the best holiday pajamas
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I → pick → pajamas
, I researched highly-rated options across major categories, including matching sets for families as well as styles for women and men.
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I → research → women
Every option on my final list comes from a brand we’ve previously covered or have personally tried.
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we → come → brand
Some of the pajamas were also sent to us as courtesy samples from brands, and others we bought with our own money.
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we → send → money
To evaluate each pair, I assessed its fabric, fit, comfort, price and festive design.
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I → evaluate → fabric
…and 4 more, not listed.