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Meltwater, a leader in PR and marketing intelligence tools, launched its new brand campaign titled "Intelligence is Always in Style" on October 12, 2026. The campaign features actress Kim Cattrall as the face of the initiative, showcasing her navigating modern communication challenges in New York City with the help of Meltwater’s technology.
Written locally by qwen2.5:14b on 2026-10-12,
using this article's own text rather than the other coverage of the
same event (that is the story summary below).
Story summary
Meltwater, a leader in PR and marketing intelligence solutions, launched a new brand campaign titled "Intelligence is Always in Style" on October 12, 2026. The campaign features award-winning actress Kim Cattrall, who stars in a cinematic short-film series set in New York City. In the films, Cattrall portrays an executive navigating modern team challenges such as tracking brand conversations across channels, managing reputation with language models like LLMs, identifying emerging trends, and preventing crises before they escalate. The campaign highlights how Meltwater's solutions help stay ahead in today’s fast-moving media landscape.
Written for “Meltwater Brand Campaign” on 2026-10-12,
grounded in this article and the 0 other(s) covering the same event.
Meltwater, the global leader in actionable intelligence for PR, Communications and Marketing teams, has launched a new brand campaign, Intelligence is Always in Style, starring award-winning actress Kim Cattrall.
asserted
Intelligence → launch → Cattrall
The campaign takes a playful look at the needs of modern Communications and Marketing teams, and what it takes to stay ahead in today’s fast-moving media landscape.
asserted
it → take → landscape
Set in New York City, the cinematic, short-film series stars Cattrall as the ultimate executive — always in-the-know and one step ahead.
asserted
series → Set → know
Moving between the energy of the city and the confidence of the office, she navigates real challenges facing modern teams, from tracking brand conversations across channels, to managing reputation across LLMs, identifying emerging trends and spotting issues before they become a crisis.
asserted
they → move → issues
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