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Story summary
Suboo Pty Ltd, the Australian fashion label worn by famous models like Gigi Hadid and Kendall Jenner, entered liquidation on October 1 after nearly 15 years in business due to mounting debts of at least $655,000. According to records from the Australian Securities and Investments Commission, the company owed $239,000 in aged invoices alone, including over $51,840 to Swell Ltd., a garment production firm. Suboo also reported owing $170,700 to two employees for entitlements such as annual and long service leave. The company cited rising operating costs, economic pressures, and changes in the international fashion industry as reasons for its closure.
Written for “Fashion Brand Suboo Collapse” on 2026-10-06,
grounded in this article and the 0 other(s) covering the same event.
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No political leaning scored for article 59233 · logged 2026-10-06
Suboo's website was unavailable on Tuesday and displayed a message reading: 'We are undergoing website maintenance and will be back online soon!'
The brand has also not posted on social media since September 30, with comments disabled on its recent posts.
framing: mixed ·
carried by 1 article(s) ·
first seen 2026-10-06
🔮 The total also comprised $239,000 in aged invoices, including $51,840.66 owed to garment production company Swell Ltd.
Aussie fashion label Suboo, worn by world-famous models including Gigi Hadid and Kendall Jenner, has entered liquidation after almost 15 years in business with reported debts of at least $655,000
Australian Securities and Investments Commission records show that Suboo Pty Ltd, the company behind the label, entered liquidation on October 1 after members voted to wind up the business
Suboo's website was unavailable on Tuesday and displayed a message reading: 'We are undergoing website maintenance and will be back online soon!'
Two employees were also reportedly owed a combined $170,700 in entitlements, including annual leave and long service leave.
Suboo claimed to be owed $108,507.36 from US fashion hire company Rent the Runway, $5,268.57 from Anthropologie and Nuuly and $1,230 from Argentina Boutique in Geelong West.
Aussie fashion label Suboo, worn by world-famous models including Gigi Hadid and Kendall Jenner, has collapsed after almost 15 years in business with reported debts of at least $655,000.
asserted
label → wear → 655,000
Australian Securities and Investments Commission records show that Suboo Pty Ltd, the company behind the label, entered liquidation on October 1 after members voted to wind up the business.
asserted
members → show → business
A Suboo spokesman put the decision down to rising operating costs, global economic pressures and changes to the international fashion and retail landscape.
asserted
spokesman → put → landscape
'While there were options available to continue pushing through the current economic climate, we ultimately did not believe it was responsible or commercially viable to continue operating the business in its existing form,' the spokesman said.
asserted
spokesman → be → form
'Many of these factors have been outside our control and are being felt across the industry more broadly.'
Suboo Pty Ltd owed at least $655,000 to creditors, according to documents cited by the Daily Telegraph.
uncertain
Ltd → feel → Telegraph
The debts included $105,162.50 owed to financing company Wayflyer, $140,232.89 to Shopify, $60,909.41 to DHL and $58,299.49 to FedEx.
asserted
debts → include → FedEx
The total also comprised $239,000 in aged invoices, including $51,840.66 owed to garment production company Swell Ltd.
Aussie fashion label Suboo, worn by world-famous models including Gigi Hadid and Kendall Jenner, has entered liquidation after almost 15 years in business with reported debts of at least $655,000
Australian Securities and Investments Commission records show that Suboo Pty Ltd, the company behind the label, entered liquidation on October 1 after members voted to wind up the business
Suboo's website was unavailable on Tuesday and displayed a message reading: 'We are undergoing website maintenance and will be back online soon!'
Two employees were also reportedly owed a combined $170,700 in entitlements, including annual leave and long service leave.
Suboo claimed to be owed $108,507.36 from US fashion hire company Rent the Runway, $5,268.57 from Anthropologie and Nuuly and $1,230 from Argentina Boutique in Geelong West.
uncertain
Suboo → comprise → West
The documents also reportedly listed Suboo as holding $1,854.16 in cash, alongside $111,852 in stock and $2,389 in equipment.
uncertain
documents → list → equipment
The company spokesman said customer orders had been completed while customer obligations were being managed 'to the best of the company's ability'.
asserted
obligations → say → ability
Suboo's website was unavailable on Tuesday and displayed a message reading: 'We are undergoing website maintenance and will be back online soon!'
The brand has also not posted on social media since September 30, with comments disabled on its recent posts.
asserted
comments → display → posts
Daily Mail has contacted Suboo, its liquidator, Wayflyer, Shopify, DHL, FedEx, Swell Ltd, Rent the Runway, Argentina Boutique, Anthropologie and Nuuly for comment.
asserted
Mail → contact → comment
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