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· collected 2026-09-06 · by Brie Stimson, Paul Steinhauser
MAGA Inc, a super PAC linked to President Donald Trump, has spent $10 million in ad spending to support Ken Paxton's Texas Senate race against Democrat James Talarico. The race is one of the dozen that will determine if the GOP holds its Senate majority in the midterms. According to campaign finance reports, Talarico's campaign has raised $72 million since it began, mostly from small donors, while Paxton's campaign has raised $16.8 million. The ads criticize Talarico's policies on taxes and rural hospitals, while touting Paxton's support for tax breaks and a child tax credit.
Written by the local model on 2026-09-06,
using this article's own text rather than the other coverage of the
same event (that is the story summary below).
MAGA, Inc., the super PAC linked to President Donald Trump, has made its first major midterm buy with $10 million in ad spending to support Republican Texas Attorney General Ken Paxton in his Senate race, according to a new filing with the Federal Election Commission.
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Inc. → link → Commission
Paxton and Democrat state Rep. James Talarico are locked in a tight race in which polls continually show the two candidates neck and neck.
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candidates → lock → which
The race is one of roughly a dozen that will determine if the GOP holds its Senate majority in the midterms.
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GOP → determine → midterms
The $10 million will go toward digital and TV ads across the state.
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million → go → state
Trump’s endorsement at the 11th hour ahead of a late May primary runoff election already helped Paxton beat longtime Republican incumbent Sen. John Cornyn for the Republican nomination.
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Paxton → help → nomination
"While James Talarico has a record of raising taxes on working families, my Protecting the Texas Promise Agenda cuts costs and makes life more affordable.
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life → have → costs
Thank you, President @realDonaldTrump, for your support," Paxton wrote on X on Saturday while sharing a post about the ad buy.
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Paxton → thank → buy
"Together we will win for Texas and America."
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we → win → Texas
The decision comes after weeks of speculation over whether the super PAC would put money into the hotly contested race.
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PAC → come → race
Talarico’s campaign also responded to the move, telling Fox News Digital, "Billionaire-backed dark money groups are lying about James Talarico because they’re scared of the people-powered movement we’re building to fix this broken, corrupt political system."
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we → respond → system
Talarico, who has called for higher taxes on the wealthy, called out billionaires heading to the Republican midterm convention starting Wednesday.
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who → call → Wednesday
"Next week, billionaire mega-donors and their puppet politicians will gather at a convention in Dallas to clink champagne glasses and toast their own corruption," he said.
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he → gather → corruption
"They’re paying $20,000 for entry to a Billionaire Ball celebrating corrupt tariffs, billionaire tax breaks, and a new forever war that are all driving grocery costs through the roof.
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that → pay → roof
We’ll be doing something different.
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We → do → something
We’re bringing Republicans, Democrats and independents together to collect groceries for our neighbors who have been screwed over by corrupt politicians."
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who → bring → politicians
Calling him "High Tax Talarico," MAGA Inc. spokesperson Alex Pfeiffer told Fox News Digital the Democrat "wants to take money out of Texans' pockets.
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Democrat → call → pockets
MAGA Inc. is going to ensure Texas knows about Talarico's radical policies and elects Ken Paxton to the U.S. Senate.
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Texas → go → Senate
"
Talarico holds a massive campaign cash advantage over Paxton heading into the final stretch ahead of the midterms, which means Paxton will need help from outside groups such as MAGA Inc.
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Paxton → hold → groups
Talarico’s campaign has raised $72 million since the campaign began, mostly from small donors, compared to $16.8 million by Paxton’s campaign, according to the Texas Tribune.
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campaign → raise → Tribune
The two anti-Talarico ads slam his policies on taxes and rural hospitals while touting Paxton’s support for doubling the child tax credit, allowing tax breaks for medical expenses and a $50,000 deduction for first-time homebuyers.
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ads → slam → homebuyers
Top Republicans have been urging Trump and his team to open their coffers.
"We have to win this race…we're going to need all the hands on deck," Senate Majority Leader John Thune said in an interview last week on Fox News' "The Story.
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Thune → urge → Story
"
The president and his team and their resources need to be brought to bear on Texas because it’s not one that we can lose if we’re going to hang on to a Republican majority," Thune told Fox News' Martha MacCallum.
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Thune → need → MacCallum
MAGA, Inc. has around $400 million in campaign funds, which Trump called "my money" while speaking to reporters this week, adding, "I’m going to spend whatever amount of money necessary to try and help us.
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amount → have → us
"Probably $400, 500 million," the president told reporters, adding that the super PAC had hauled in "close to a billion dollars."
The $10 million unveiled Saturday is the first major expenditure by MAGA INC in the general election, although it did organize a rally headlined by Vice President JD Vance in Michigan last week to help boost GOP Senate nominee former Rep. Mike Rogers in his race against Democratic Senate nominee Abdul El-Sayed for an open Democrat-held Senate seat.
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it → tell → seat
MAGA Inc. spent over $800,000 last month to help boost Sen. Darline Graham of South Carolina to victory in a primary runoff election against Rep. Ralph Norman.
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Inc. → spend → Norman
In the spring, the group dished out nearly $600,000 to MAGA KY, to help defeat Rep. Thomas Massie as he ran for renomination.
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he → dish → renomination
Massie is a leading vocal GOP critic of the president.
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Massie → lead → president
While independent of the president and the White House, MAGA Inc. is run by former top Trump aides and advisers, and Trump has sway over the super PAC's decisions.
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Trump → run → decisions