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Trump Is Selling Early Access to Social Media Posts. The Gambit Is Starting to Pay Off.

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Cite

Choma, R. (2026, November 10). Trump Is Selling Early Access to Social Media Posts. The Gambit Is Starting to Pay Off. Mother Jones. https://www.motherjones.com/politics/2026/11/trump-is-selling-early-access-to-social-media-posts-the-gambit-is-starting-to-pay-off/

Dated from the outlet's own feed. Check the original for its byline.

Mother Jones · collected 2026-11-10 · by Russ Choma

Quick Summary

Donald Trump's social media company, Trump Media & Technology Group, reported a 200 percent revenue increase in the third quarter compared to the previous year, primarily due to a new service that provides early access to posts on Truth Social for high-frequency traders at up to $100,000 per month. Despite this growth, the company's total quarterly revenue was only $3 million, with $1.8 million from the new service and the remainder from ad revenue. The article highlights the stark contrast between these modest earnings and the ambitious projections made when the firm launched in 2021, noting that the company also holds a significant amount of bitcoin to build value through cryptocurrency investments.
Written by AI on 2026-11-11, from this article's own text only (the story summary below draws on all the coverage).

AI analysis

Story summary

As of November 9 and 10, 2026, Trump Media & Technology Group reported a revenue surge of 205% in its third quarter, primarily driven by selling high-speed access to posts on Truth Social, known as the "Truth API". This service offers real-time access to posts from high-ranking accounts, with the majority coming from President Donald Trump's account. The company earned approximately $1.8 million from subscriptions to Truth+ streaming platform and Truth API in the third quarter that ended September 30. News organizations and Wall Street firms such as Bloomberg, Susquehanna International Group, and Jump Trading paid between $60,000 and $100,000 per month for this access.

Critics like Senators Elizabeth Warren of Massachusetts and Adam Schiff of California have condemned the move as an "outrageous abuse" of Trump’s office for personal gain. Despite these criticisms, Trump Media's stock price closed at $4.06 on November 9, giving it a market valuation of $1.13 billion; however, this represents a significant decline of 69% from the year's beginning.

The revenue increase is noteworthy given that Trump Media has struggled to attract users and ad revenue compared to other social media platforms.

Written for “Trump Media's Premium Post Access Revenue Growth” on 2026-11-11, grounded in this article and the 2 other(s) covering the same event.
Why this leaning score
The article's own words the score was based on. Each is quoted verbatim and was checked against the article text before being stored, so you can find it in the original.
Reading Leans left (beta estimate) Confidence high
Leaning: leans left for article 143057 (high confidence, 3 verified quotes) · logged 2026-11-11

Story

Trump Media's Premium Post Access Revenue Growth
Economy/Business · 3 article(s) covering the same event. See how they differ ↓

Compared with similar articles

This article reads leans left and hedges 0% of its claims. Each row says how that neighbour differs.
Trump Media cashes in on high-speed access to social media posts Same event
NBC News
Hedges 3 of 25 claims Outlet record 72/100
Trump Media sees its revenue triple after offering faster access to president’s posts for a fee Same event
The Independent
Leans left Hedges 1 of 14 claims Outlet record 59/100
How this article was measured signals, leaning charts, publisher record, byline, topics and claims

Signals How these are calculated →

Claims extracted
18
sentences that state something as happening or true
Uncertain
0%
0 of 18 hedged ("reportedly", "may", "according to")
Leaning
Leans left
of the writing, not the subject · beta estimate
Publisher signals
60/100
Mother Jones's corrections and hedging, across everything collected from it. Not a measure of accuracy.
Outlets on this story
3
Economy/Business
Same framing elsewhere
1
articles that frame the event the way this one does
Analyzed 2026-11-11 · how these are computed

How this is being covered How these are calculated →

Article leaning vs. publisher reliability
Source leaning vs. consistency

Publisher

Mother Jones · 530 article(s) · 1 correction(s) detected
Running correction rate · 1 correction(s)
2026-11-01
Haley Stevens Abandons Fellow Democrats in Opposition to Abdul El-Sayed

Who wrote this

Russ Choma
5 article(s) here · 1 carrying a prediction
In a brochure created to entice investors at the time, Trump Media & Technology Group projected that by 2026, it would have about $3.6 billion in annual revenue.
2026-11-10 · assertive framing · Trump Is Selling Early Access to Social Media Posts. The Gambit Is Starting to Pay Off.
At 7:10 p.m. $TRUMP could be purchased for $1.58 per coin.
2026-11-04 · mixed framing · Trump’s Political Career Crashed Last Night. So Did His Crypto.
According to the $TRUMP coin website, the top 185 holders of the $TRUMP coin will be invited to attend the dinner, and the top 29 holders will get access to a special VIP reception.
2026-10-22 · assertive framing · Democrats Demand “Unredacted Log” of Attendees at $TRUMP Meme Coin Dinner
In smaller letters, it notes that there will also be a private meet and greet with an unnamed “legend.”
2026-10-02 · assertive framing · Want to Attend an “Exclusive Dinner” With Trump? Just Buy His Meme Coin!
Around 10 a.m., the remaining television networks in the White House press pool announced that they would be refusing to provide live coverage of Trump’s events until he unbanned their colleagues.
2026-09-23 · assertive framing · As Trump Banned News Outlets, His Own Media Company’s Stock Shot Up
Also by Russ Choma
Trump’s Political Career Crashed Last Night. So Did His Crypto.
2026-11-04 · Mother Jones
Democrats Demand “Unredacted Log” of Attendees at $TRUMP Meme Coin Dinner
2026-10-22 · Mother Jones
Want to Attend an “Exclusive Dinner” With Trump? Just Buy His Meme Coin!
2026-10-02 · Mother Jones
As Trump Banned News Outlets, His Own Media Company’s Stock Shot Up
2026-09-23 · Mother Jones
Nothing else under this byline is closely related to this article, so these are simply their most recent.

Topics

Facebook Meta Trump Media & Technology Group Truth Social the Securities and Exchange Commission

Subjects

Trump PERSON · 3× Truth Social ORG · 3× Facebook ORG · 2× Trump Media & Technology Group ORG · 2× Donald Trump’s PERSON · 1× Instagram ORG · 1× Meta ORG · 1× Trump Media ORG · 1× Twitter ORG · 1× the Securities and Exchange Commission ORG · 1×

Narrative

The impressive-sounding revenue increase comes primarily thanks to one new product: a service for high frequency traders on Wall Street that provides, for fees up to $100,000 per month, quicker access to Trump’s posts on Truth Social.
framing: assertive · carried by 1 article(s) · first seen 2026-11-11
In a brochure created to entice investors at the time, Trump Media & Technology Group projected that by 2026, it would have about $3.6 billion in annual revenue.
2026-11-11 · Mother Jones
Trump Is Selling Early Access to Social Media Posts. The Gambit Is Starting to Pay Off. · assertive framing

Claims (18 extracted, 0 hedged)

But this week, the president’s social media firm finally did manage to report a bit of good news. asserted
firm → manage → news
On Monday, Trump Media & Technology Group, the parent company of Truth Social, said in a filing to the Securities and Exchange Commission that its third-quarter revenue had grown by 200 percent, compared to the previous year. asserted
revenue → say → year
The impressive-sounding revenue increase comes primarily thanks to one new product: a service for high frequency traders on Wall Street that provides, for fees up to $100,000 per month, quicker access to Trump’s posts on Truth Social. asserted
that → sound → Social
(Technically, the service allows nearly instantaneous access to all posts, but the site’s struggling user numbers mean Trump’s missives are the main attraction for investors. asserted
missives → allow → investors
Despite that blockbuster increase, the bad news is that the company’s quarterly revenue was still only $3 million—of which $1.8 million came from the new service. asserted
million → come → service
Ad revenue saw a slight uptick but continues to languish at about $1 million per quarter. asserted
revenue → see → quarter
Meta, which owns Facebook and Instagram, for instance, reported more than $64 billion in overall revenue in the third quarter. asserted
which → own → quarter
It’s even terrible by the standards that Trump set for himself when he launched the company in 2021 as a response to being deplatformed from Twitter and Facebook in the wake of the January 6 attack on the Capitol. asserted
he → ’ → Capitol
In a brochure created to entice investors at the time, Trump Media & Technology Group projected that by 2026, it would have about $3.6 billion in annual revenue. asserted
it → create → revenue
To be fair, most of that was not projected to come from Truth Social (which the company anticipated would have more than 81 million users by now, far above the recent estimates of about 6 million). asserted
company → project → million
The bulk of the revenue was supposed to come from streaming media content, which has largely not materialized. asserted
which → suppose → content
These days, the company largely exists as a repository for bitcoin—it holds more than 15,000 of them, valued at $1.1 billion—part of a strategy to build value through the rising price of crypto. asserted
it → exist → crypto
That strategy worked fairly well until last year’s bitcoin crash, which caused the company to lose hundreds of millions of dollars in value. asserted
company → work → value
The price of bitcoin has partially recovered since August, helping Trump Media report almost half a billion dollars in additional gains from digital assets. asserted
Media → recover → assets
The company has also cut costs—its legal expenses have plummeted as it settled a slew of older legal battles. asserted
it → cut → battles
But it still lost $26.5 million over the past three months, far outweighing its $3 million in revenue. asserted
it → lose → revenue
The company has a merger pending with a nuclear fusion company that will go up for a shareholder vote next month. asserted
that → have → vote
If it passes, the president’s social media company will likely pivot to being a nuclear power company, with a social media appendage. asserted
company → pass → appendage
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