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The UK's average rental costs increased by 2.6% in July compared to the previous year, according to Zoopla, which forecasts that rent hikes will reach 4% or 5% by year-end due to limited housing availability and heightened competition for rental properties, particularly in London. Richard Donnell from Zoopla emphasizes the need for increased investment in rental homes to stabilize long-term rent levels and improve tenant choice.
Written by the local model on 2026-09-15,
using this article's own text rather than the other coverage of the
same event.
Claims extracted
17
claim-shaped sentences
Uncertain
12%
2 of 17 hedged
Leaning
withheld
no quote in the article backed the model's score
Correction & hedging signals
95.5
corrections and hedging in what we collected;
not a measure of accuracy
Outlets on this story
unclustered
not grouped into a story yet
Narrative spread
1
articles carrying this framing
Why this leaning score
The model judged this article politically coded and scored it -0.35, but 1 quote(s) could not be found in the article and the other 1 are attributed speech rather than the article's own narration, so the score is not published.
Written under an earlier scoring contract, which gave a paragraph
rather than checkable quotes. Re-analysing this article replaces it.
Leaning score withheld for article 10490: no verified evidence · logged 2026-09-15
- Published
The rising cost of renting a home in the UK has accelerated after a three-year slowdown - with tenants told to expect more pain to come.
Average rental costs for new tenancies were up 2.6% in July compared with a year earlier, according to property website Zoopla.
uncertain
costs → publish → Zoopla
That remains lower than the rate of rising prices in general, but the property portal has forecast annual rent rises among privately rented homes will hit 4% or 5% by the end of the year.
asserted
rises → remain → year
It said there were fewer homes available to rent and - with potential first-time buyers put off by higher mortgage rates - competition for rental places in some areas was more intense.
"
asserted
competition → say → areas
Our latest report shows how sensitive the rental market is to even modest changes in how many homes are available for rent," said Richard Donnell, executive director at Zoopla.
asserted
Donnell → show → Zoopla
"Growing the number of homes for rent through increased investment is the most sustainable route to boosting choice for renters and ensuring stability in rent levels over the long run.
asserted
Growing → grow → run
"
New rules, similar issues
The Renters' Rights Act came into force in England at the start of May, and was described as the biggest shake-up of the sector in more than 30 years.
uncertain
Act → come → years
Separately, the rising cost of renting has calmed recently.
asserted
cost → rise → renting
It fell to a low of 1.6% in February, Zoopla data shows.
asserted
data → fall → February
But since then, the number of homes on the market for renters has been squeezed, with 3% fewer being available than a year ago.
asserted
fewer → squeeze → renters
In addition, each listing now receives an average of more than five enquiries.
asserted
listing → receive → enquiries
Rental demand was particularly significant in London, the Zoopla report said.
asserted
report → say → London
It said that rent rises were being seen across the UK, but the situation still differed depending where renters were looking.
asserted
renters → say → UK
"In less expensive areas, renters have more capacity to absorb rent rises before hitting an affordability ceiling, whereas in the most expensive areas, rents are already stretching what renters can pay, capping how much further rents can increase," the report said.
asserted
report → have → what
It predicted a further acceleration in rent rises to 4% or 5% by the end of the year, although that still roughly matched the average annual rise in workers' earnings.
asserted
that → predict → earnings
New investment in homes to rent by landlords was "still muted as a result of higher costs and more regulation", Zoopla said.
asserted
Zoopla → rent → costs
Nathan Emerson, chief executive at Propertymark, which represents lettings agents, said the report underlined the need for more high-quality rental homes.
asserted
report → represent → homes
"A sustainable private rented sector requires the right conditions for responsible landlords to invest for the long term," he said.
"Increasing supply must remain a priority if we are to give tenants greater choice, improve affordability and create a more stable rental market."
asserted
we → rent → market
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